For OEMs

Custom Development Work

We have the ability and capacity to help update and manage your existing dealer portal to create a new one that converts. We also use this same process for custom dealer websites and custom manufacturer websites.

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Agile Development Process

Our team uses an Agile development process in our approach to work and development. Our process is very transparent and able to adjust to changes in scope, deliverables, and even industry trends. Our team has extensive experience in eCommerce and custom integrations with third-party data providers, and we have created integrations with many Dealer Business systems with websites we have built.

Data-driven Decisions

We pride ourselves on using data and analytics to make decisions – not opinion or guesswork. We employ extensive research processes and tools to determine ROI on web projects and applications for our clients. Our hybrid development process for launching a web application or feature is outlined below.

Our Hybrid Process

With any web development project, we start out with the planning phase where we learn as much as possible about the scope, requirements, goals, and vision of the project. From there, we can outline a statement of work (SOW) specific to the project for your review and approval. We would have the expertise in-house to accomplish any of your web development and hosting needs. Any solution we would create would have integration in mind such as digital asset management/brand standards integration with the dealer preferred website platform.

An image depicting our custom development workflow process.

Our entire process from start to finish would utilize our in-house talent from project management, development, UI/UX design, QA/testing, etc., to ensure your goals are being met with the strictest of standards and collaboration.

The entire technology and development team has many years of experience in the agriculture and equipment industries and knows what it takes to build a successful website or web application specifically for you and your dealer network. We have launched more than 400 dealer/equipment websites to date. Some of our in-house web development services include:

Website Development (PHP, ASP, HTML, AngularJS, React, Headless Technology, and more)
Sitefinity CMS (Progress Gold Partner)
WordPress
WooCommerce
Shopify
Hubspot
Umbraco
Kentico

Drupal
AEM
Mobile App Development (iOS/Android)
Custom Web App Development
API & Middleware Development
UI/UX
QA and User Acceptance Testing
Web Hosting (Microsoft Azure and AWS)

DNS Hosting and Administration
Certified Hubspot Developers
Google Workspace Reseller/Integration Partner
Website Report Cards – Basic/Advanced Audits and Reporting
ADA Audits & Implementation
GDPR/CCPA Audits
Website Legal Policies and Cookie Consent/Compliance Banners

For OEMs

Custom Development Work

Agile Development Process

Data-driven Decisions

Our Hybrid Process

Learn more about custom development for your dealerships with OEM solutions from TracTru.