Meet thrive
The website platform built exclusively for Equipment, Trailer, and Rural Dealers
TracTru’s thrive commitment is: Experience, Expediency, and Excellence
- In building thrive, our entire goal was to ensure both the user and client experience with the site led to less frustration and better results.
- Our expediency goal covers both the lightning-fast load times (under 2 seconds) and our support team’s response and resolution time to tickets (2-4 hours depending on complexity).
- Excellence can be found across all of thrive; in the results and in the relationship clients have developed with our support team. Their feedback has allowed us to continually improve and update the platform and at no additional cost.
“Month over month from our previous website to our website, site engagement increased
836% and even with a decreased marketing budget, conversions from Search Engine Marketing doubled month over month.“
Key Features of Thrive
Built for Mobile Devices
Over 60% faster load times
New, easy-to-use CMS
More flexibility for branding and content
More widget options for custom pages
Updated showrooms and finance offer pages
Increase Leads by an average of 70%
Under the Hood
Continuous Innovation for Supporting Dealership Growth
Customer Service
This is where we hang our hat. 80% of the Tru Crew is dedicated to keeping the platform at tip-top performance and serving our clients with kindness, respect, and dare we say FUN! Our response and resolution time cannot be found anywhere else.
Automated New Equipment Showrooms
When API access is available, get the latest specs and details to the equipment you need to keep up-to-date on your website without editing details manually.
Used Equipment Listings
Easily manage your equipment listings in one place with the thrive website platform; connect once, update vital details like description, hours, and photos, and watch as changes synchronize effortlessly across all your online platforms, streamlining your digital presence with just a few clicks.
Automated Manufacture Incentives
Streamline your equipment incentives with precision and efficiency. Thrive will auto-generate promotions and distribute them from the manufacturer. We integrate regional and national incentives, ensuring cost savings and a unified digital journey for your customers.
Increase in Leads
Thrive offers a non-intrusive approach to engaging potential mobile and desktop customers. Designed as a popup, we can bypasses ad-blockers, ensuring visibility. We help craft the perfect seasonal incentive to prompt site visitors to take action.
Custom Equipment Package Builds
Integrated seamlessly into your thrive website, customers can initiate equipment builds directly from the homepage or search results. ‘Build Your Own’ is crafted for mutual benefit—ensuring customers find what they need while keeping them engaged and prioritizing your dealership over competitors.
Easy to Use Content Management System (CMS)
Thrive is built on WordPress and WooCommerce. This allows our clients to build pages, local promotions, equipment packages, etc., quickly and without pain as our competitors lock you out of the site with their custom, difficult CMS.
Google Analytics 4
For equipment dealers, harness the power of your data hub integrated with Google Analytics 4 and other cloud-driven analytics platforms. Effortlessly delve into comprehensive reports on website traffic, ad performance, inventory merchandising insights, and monthly ROI evaluations to decipher the actual value of your investments.
Simple and Transparent Pricing
thrive Site
$599/m0
$2,499 one time setup
Lightning-fast Response and Resolution
Automated Website Monthly Reporting
Quarterly feature(s) release
Monthly System Updates
Flexible Terms: Cancel Anytime
Automated Equipment Showrooms
1:1 Training + How-To Library
Automated Manufacturer Incentives
Increase in Leads
Below Industry Average Load Times
Easy-to-use CMS
thrive Site Management
$1,119/m0
Adding & Editing
Events
Seasonal Design
Lead Forms
Changes in Offers On Homepage Widgets
Updating
Inventory Updates (unit info sent by dealer)*
Dealer Location and Staff Information
New & Used Dealer Featured Machines
Featured Content Updates (page images & text) Across Your Site
Closures and Holidays
Hours
Creating
Landing Pages For Media Campaigns
Special Offers (including 3 tractor packages) With Banners
New Promotions
thrive SEO
$1,250/m0
Improving visibility in popular online directories, Local Pack, and location-based searches
Enhancing usability, clarity, and engagement to improve user experience and conversion rates with heat mapping.
Preparing content and site structure for AI-driven discovery (Google SGE, Bing Copilot, ChatGPT Browsing, etc.).
Ensuring search engines can crawl, index, and understand the site effectively.
Producing and refining content for relevance, authority, and engagement.
Understanding market trends and competitor strategies to inform optimization efforts.
Quarterly Performance Reporting & Monthly Content Updates
Personable, Professional & Reliable Service From A Dedicated Account Executive